Looking for a Nudge Coach alternative?
If you coached on Nudge Coach, your platform is gone — it shut down on April 30, 2025 and hasn't relaunched, leaving habit-and-engagement programs without a home. hiignite is a live, actively built coaching app for personal trainers that pairs a fast program builder, real-time 1:1 chat, and form-check video with built-in Stripe payouts at a $0 platform fee.
hiignite vs Nudge Coach
Nudge Coach shut down on April 30, 2025 (data export closed mid-May 2025) and has not relaunched as of mid-2026 — so existing users have been forced to migrate, and there is no current product to buy. Even before that, Nudge was habit/engagement-first with no built-in payment system, so coaches collected money manually outside the app.
| Feature | hiignite | Nudge Coach |
|---|---|---|
| Free tier | Yes — $0, up to 2 clients | Historically yes — free plan up to 5 clients, but the product shut down Apr 30, 2025 and is unavailable to new users |
| Entry paid price | $19/mo ($190/yr), up to 10 clients | Historically $60/mo (Grow, up to 50 clients); $100/mo (Scale, up to 100). No longer purchasable — product discontinued |
| Per-client fees | No | Yes (historical) — Scale plan charged ~$1/mo per client beyond 100 |
| Per-message fees | No | Not stated — messaging was included; no per-message fee documented |
| Program builder + templates | Yes | Habit/behavior-change program builder with 'cards' (lessons + trackers + nudges) and reusable content; not a strength set/rep/template builder |
| Form-check video | Yes | Not stated — video could be embedded in cards, but no dedicated form-check video review tool documented |
| Real-time chat | Yes | In-app messaging/chat for coach-client communication; positioned as personalized messaging, real-time nature not explicitly documented |
| Payments & payouts (Stripe) | Yes — $0 platform fee | No built-in payments documented — coaches invited clients and collected payment via external tools (no in-app Stripe payouts); competitors pitch payments as a key gap vs Nudge |
| Web + iOS + Android | Yes | Yes — web/desktop console plus iOS and Android client apps (historical) |
| Custom branding | Yes — in-app logo, colors & invites | Yes — in-app branding (logo/colors); default app was Nudge-branded, full branding required the paid White Label plan |
| Nutrition coaching | No — not on the roadmap | Yes — included a calorie counter showing client food intake with macros (protein/fat/carbs) and micronutrients (log-against, not a meal-plan builder) |
| White-label native app | No — in-app branding only | Yes (historical) — custom-priced White Label plan published a coach-branded native app to the App Store, with a required 12-month agreement |
Competitor pricing and features were researched from public sources in June 2026 and may change — verify current details on the vendor’s site. hiignite is in private beta; the comparison reflects what is available today, not roadmap items.
Why coaches switch to hiignite
Nudge Coach is gone — hiignite is live and actively built
Nudge shut down on April 30, 2025 and has not relaunched as of mid-2026. hiignite is a current, actively developed coaching app with a free-forever tier, so you can move your clients onto something that's still here next quarter.
Get paid inside the app — $0 platform fee
Nudge had no built-in payment system, so coaches collected money manually through external tools. hiignite has native Stripe payouts with a $0 platform fee and no per-client or per-message charges — your client revenue stays yours.
Built for 1:1 personal training, not just habit nudges
hiignite pairs a drag-and-drop program builder with reusable templates, real-time 1:1 chat, and form-check video review — the hands-on coaching loop Nudge's habit-and-card model wasn't designed for.
Where Nudge Coach still wins
- Built-in nutrition: Nudge included a calorie/macro/micronutrient tracker — hiignite has no nutrition or macro coaching at all (not even on the roadmap)
- Published white-label native app: its custom White Label plan shipped a coach-branded app to the App Store; hiignite only offers in-app branding, not a published native app
- Habit and behavior-change depth: custom trackers, daily check-ins and habit programs were the core of Nudge — hiignite's habit/retention features are still only roadmap
- Community at scale: built-in social forums, leaderboards and group challenges suited large cohorts and organizations (50-100+ members)
- These advantages are historical — Nudge Coach is shut down, so none are actually available to buy today
What you’ll actually pay
Nudge Coach's historical pricing was a free plan (up to 5 clients), Grow at $60/mo (up to 50 clients), Scale at $100/mo (up to 100 clients, ~$1/mo per extra client), and a custom-quoted White Label plan requiring a 12-month agreement — but the product is discontinued, so none are purchasable today. hiignite is far cheaper for solo and small-roster coaches: $0 forever for up to 2 active clients, and Pro at $19/mo (or $190/yr, ~17% off) for up to 10 active clients with extras available. hiignite charges no per-client or per-message fees and takes a $0 platform fee on Stripe payouts; Nudge, by contrast, had no in-app payments at all. Nudge could scale to larger cohorts (50-100+) more cheaply per client at volume, but that comparison is moot now that it has shut down.
Questions, answered.
Yes, especially for 1:1 personal trainers. Since Nudge Coach shut down in 2025, hiignite offers a live home with a fast program builder, real-time chat, form-check video, and built-in Stripe payouts at a $0 platform fee. The key gap: hiignite has no built-in nutrition/macro tracking and no published white-label native app, both of which Nudge offered.
No. Nudge Coach ceased operations on April 30, 2025, with health-integration cutoff on April 15 and data exports closing mid-May 2025. As of mid-2026 there is no relaunch, so any pricing or feature details are historical.
No. Nudge included a calorie/macro tracker, but hiignite does not offer built-in nutrition or macro coaching, and it is not on the roadmap. If nutrition tracking is essential, factor that gap in.
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