Looking for a TrueCoach alternative?

TrueCoach has no free plan to start on, its client-count tiers step your bill up sharply as you grow, and payments now carry a flat 5% TrueCoach Payments fee on every transaction. hiignite is a modern coaching app with a genuinely free tier, flat $18.90/mo Pro pricing, $5 per extra block of 10 clients and no per-message fees, and a $0 platform fee on Stripe payouts.

// Founders-tier pricing locked in for life — no spam.
Side by side

hiignite vs TrueCoach

TrueCoach has no free tier and prices by client-count tiers, so the bill jumps the moment you outgrow a tier (5 to 20 to 50 clients), and TrueCoach Payments now charges a flat 5% fee on every transaction (effective early January 2026) — well above standard Stripe processing.

FeaturehiigniteTrueCoach
Free tierYes — $0 forever, 1 active clientNo (14-day trial only)
Entry paid price$18.90/mo ($189/yr), up to 10 clients~$26/mo Starter (5 clients, annual); branding needs Standard ~$58/mo + 5% payments fee
Per-client feesNone for your first 10 clients, then $5 per extra 10No per-client fee, but price is tiered by client count (5/20/50)
Per-message feesNoNo
Program builder + templatesYes — drag-and-drop, reusable templatesYes
Form-check videoYes — dedicated review flowYes
Real-time chatYes — real-time 1:1Yes
Payments & payouts (Stripe)Yes — $0 platform feeStripe-powered + 5% TrueCoach Payments fee per transaction (effective Jan 2026)
Web + iOS + AndroidYes — web, iOS and AndroidClient iOS + Android apps; coach side largely web (no native coach app)

Competitor pricing and features were researched from public sources in June 2026 and may change — verify current details on the vendor’s site. hiignite is in private beta; the comparison reflects what is available today, not roadmap items.

Why coaches switch

Why coaches switch to hiignite

No client-tier upcharges or surprise jumps

TrueCoach steps your bill up as you cross 5, 20, and 50 clients. hiignite is a flat $18.90/mo (or $189/yr) on Pro with $5 per extra block of 10 clients and no per-message fees, so your software cost stays predictable as you add clients.

Keep more of every payment

TrueCoach Payments charges a flat 5% fee on every transaction (effective early January 2026), well above standard Stripe processing of about 2.9% + $0.30. hiignite charges a $0 platform fee on Stripe payouts — you pay only standard Stripe processing, not a cut to the software.

Start free and coach on a modern mobile app

TrueCoach has no free plan (14-day trial only). hiignite is $0 forever for 1 active client, with a fast drag-and-drop block builder, real-time 1:1 chat, and form-check video review across web, iOS, and Android.

What you get with hiignite

  • A free-forever plan for 1 active client — TrueCoach is a 14-day trial only
  • $18.90/mo Pro ($189/yr) for up to 10 clients, against roughly $26/mo for 5 on TrueCoach Starter
  • A $0 platform fee on payments — no 5% TrueCoach Payments cut per transaction
  • Ten clients included, then $5 per block of 10 — and no client-count tiers to climb
Pricing

What you’ll actually pay

hiignite
$0–18.90/mo
Free for 1 active client · Pro $18.90/mo ($189/yr) for up to 10 · the same 18.90 in USD, EUR and BAM · 10 clients included, then $5 per extra 10 · no per-message fees · $0 Stripe platform fee.
TrueCoach
$26–137/mo + 5% on payments
~$26/mo Starter (5 clients, annual); branding needs Standard ~$58/mo + 5% payments fee

TrueCoach has no free tier and is priced by client-count tiers: roughly $26.34/mo for Starter (up to 5 clients, billed annually; ~$29.98 monthly), $57.99/mo for Standard (up to 20 clients; ~$69.98 monthly), and $136.99/mo for Pro (up to 50 clients; ~$164.98 monthly), with custom quotes above 250 clients. On top of that, TrueCoach Payments charges a flat 5% fee on every transaction (confirmed in TrueCoach’s own help center; effective early January 2026), well above standard Stripe processing of about 2.9% + $0.30. A realistic working-coach cost is therefore ~$58/mo plus 5% of payment revenue. hiignite is $0 free for 1 active client and $18.90/mo (or $189/yr, ~17% off) for Pro — with $5 per extra block of 10 clients, no per-message fees, and a $0 platform fee on Stripe payouts.

FAQ

Questions, answered.

Yes, if you are a solo or small-roster coach who wants predictable flat pricing, a genuinely free tier, and no platform fee on payments. There is also no 5% cut taken from client payments — hiignite’s platform fee is $0.

No. TrueCoach offers a 14-day free trial with no credit card required, but no permanently free tier. hiignite has a $0-forever plan for 1 active client.

As of January 2026, TrueCoach Payments takes 5% of each transaction on top of Stripe processing — on $3,000/mo of client billing that is $150/mo. hiignite charges a $0 platform fee, so you pay only Stripe’s standard rate.

Be first when we open the doors.

Early-access trainers get extended trial periods and founders-tier pricing for life.

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